Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

In this episode, we’re joined by Amoya Shante, the creator of the Law of Delusion, who found herself hitting a wall after building a 6-figure business on energetics alone. Despite her success, she was caught in a cycle of overworking and tearing down offers, acting as the primary bottleneck in a business that felt more like a high-stakes hobby than a scalable machine.

Amoya reveals the strategic pivot that led to a 145 percent revenue jump while allowing her to step into a rest-first lifestyle. We dive into the unique mechanics of her Paid Challenge Model, the psychological tactics she uses to turn low-ticket buyers into high-level mastermind students, and the identity shift required to stop making decisions based on where you are and star...

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

Today’s guest is Betsy Sabatini, the "Zoom Queen" who traded her brick-and-mortar office for a scalable digital empire built on high-value, $97 products! After shifting fully to the virtual world in 2020, she mastered the art of the beta launch and turned her YouTube channel into an automated lead-generation machine. In this episode, Betsy reveals how she moved past the "scaling ceiling" of one-on-one training to reach 6-figures, why she views business metrics as a recipe rather than a personal reflection, and how she continues to use the Monetize Before You Make It framework to design a business that is both fun to deliver and built to last!

This is another real story of clarity, momentum, and the breakthroughs that happen when you finall...

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

Today’s guest is Eliza, a clinical therapist who broke the cycle of physically demanding 1:1 sessions to build a thriving 6-figure digital business. After moving past the trap of over-teaching, she mastered her messaging and simplified her business foundations to allow for true scalability. In this episode, Eliza reveals how she transitioned from a traditional clinical practice to a high-impact digital enterprise and how she now uses a "data over drama" mindset to lead her launches, all while letting the numbers dictate her next strategic move!

This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches,...

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

Today’s guest is Ina, a pet photographer who broke the cycle of physically demanding individual sessions to build a scalable digital empire. After moving past "imposter syndrome", she used a strategic beta launch to generate over $20,000 in revenue in just 6 months. In this episode, Ina reveals how she transitioned from a single workshop to a high-value mastermind and how she now uses launch data to refine her messaging and serve an international community,  all while setting her own hours!

This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conve...

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

Today’s guest is Gillian Jakob Kieser, a style coach and former corporate marketer who finally broke the cycle of over-planning to launch her digital business. After the initial nerves of selling a course before building it, her first beta validated a membership model that converted at 50%! In this episode, Gillian reveals how she refined her messaging to focus on identity work and how she now manages repeat launches - without the stress of starting from scratch! 

This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechani...

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

Today you’ll meet Agustina, an Argentinian therapist who was feeling drained by the one-on-one hustle until she decided to stop "running in a wheel" and started thinking like a CEO. By shifting from a quiet evergreen model to a strategic beta launch, she didn't just double her revenue, she funded a move to Sri Lanka and is now building a home on land bought entirely by her digital business!

This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you ...

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

Today you’ll meet Adia of Adia Dance, a Texas-born instructor who, after searching for resources that didn't exist, transitioned from teaching at local bars to launching a global instructor training program!

This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens.

Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEO...

If you have ever felt like your unique skills are meant for more than just one-on-one clients, then you’re going to want to pay close attention to today’s Digital CEO Success Story! You’ll meet Business By Design student Joanna Tringali, who shares her inspiring journey from running her brick-and-mortar practice in New York City to becoming a multiple six-figure Digital CEO.

In this episode, we dive into Joanna’s pivotal decision to join BBD and how its step-by-step framework helped her overcome tech overwhelm (and more) to launch her first online offer. Along the way there were plenty of “a ha” moments and crucial mindset shifts Joanna uncovered that resulted in explosive growth for her business, and you’ll hear all about it in this powerful and inspiring conversation!

We just released the replays of my free 3-day training for digital course creators, called Your First Digital Product, which was the largest free masterclass that we’ve ever hosted! For a limited time only, you can...

Ever feel a pull to turn your unique passion into a profitable online business, even if it seems incredibly specific? As you know, we love putting the spotlight on our students in these Wednesday Weekly Win episodes, and we especially love featuring those Digital CEOs that operate in the smallest of niches! Today, Jenni sits down with the phenomenal Sarah Belle Reid, a professional musician turned digital CEO who's carved out a truly unique space teaching electronic music synthesis and sound design to fellow musicians. 

In this episode, Sarah shares her inspiring story of transforming her own initial struggles with learning synthesis into a successful online course, and she shows how focusing on a specialized audience and offering targeted expertise can lead to remarkable results. 

Be prepared to be amazed by the power of niching down and the incredible results it can bring in this latest Digital CEO Success Story!

We just released the replays of my free 3-day training for digita...

It's Wednesday, and you know what that means? Another Wednesday Weekly Win is here to fuel your soul and your business! Today, Jenni dives deep with the incredible Hannah Aylward, who went from being a total rockstar gut health expert with zero online marketing experience to a half-a-MILLION dollar Digital CEO! 

In this powerful conversation, Hannah gets real about her early days in business and she reveals the cracks open the mindset shift that flipped the switch and changed everything. She's also spilling the beans on the surprisingly simple, yet wildly effective, strategy that powered 18 consistent launches and her impressive revenue growth. We're talking about what happened after she plugged into the principles of Business By Design, so prepare for some serious "aha!" moments in this one.

Hannah's story is a potent dose of actionable inspiration for anyone who's ever felt lost and is ready to create some serious wins. Get ready to have your perspective totally shifted!

We jus...