Episode 442: Coaching over Coffee Episode 3: 3 Ingredients Required for Selling Your Digital Products

If you have an online business and you’ve wanted to make the leap from selling your products and services from 1-to-1 to 1-to-many, then you’re in luck! In today’s Coaching over Coffee episode, I show one listener the way that she can do this.  I think the tips and strategies I give her here will help you too on the journey to scale your online business!

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In this episode you’ll hear:

• The single hardest sale you’re ever going to make – and why it’s so critical to understand
• How to create an “irresistible offer” and why you need one first
• What to know about the nature of buying
• A story that illustrates the importance of story
• The “curse of coaching” and how it will hold you back
• What I think is the biggest difference between broke course creators and those who are crushing…
• 6 ways to convey authority without coming out and saying you are one
• A breakdown of the 3 ingredients needed to sell your digital product

LINKS:

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Brandon Lucero’s Free 5-Part Video Series, The Content Revolution

Coaching over Coffee Replays

The Power of Because (Ellen Langer Study)

Get My FREE Goal-Setting Guide, Breakthrough 2021

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