Episode 610: #BizTipFriday The 4 Phases of Online Business

Uncategorized Apr 28, 2023

Did you know that there are 4 distinct phases of online business, and no matter where you’re at or what you do, I can tell you that you are in one of these phases right now. In today’s #BizTipFriday edition of the podcast, I reveal why it is so important to understand which phase of online business you’re in, and what to do when you find yourself in each of them. This is a topic that you can’t afford to ignore on your journey as a Digital CEO, because you’ve got to know where you are so that you know where to go. So, let’s get to work!

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In this episode you’ll hear: 

  • Why today’s topic is absolutely foundational to your success in online business and can’t be ignored 
  • What to understand about the first phase, niche alignment, and the metaphor I like to use about a popular board game to help explain it
  • What being in offer alignment looks like, plus the only way you can successful graduate from this phase 
  • The role that strategies and messaging play in the next phase, launch alignment, or the phase you’re in when you know you have a product that works
  • Why being in the 4th phase of maximum impact is such a fun place to be, and how scaling in this phase differs from growing 
  • Where many entrepreneurs are going wrong with these phases and doing things out of order
  • My thoughts on how long it takes to progress through these phases
  • What the process looked like for me with my signature program, Business By Design



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