Today’s case study features the progress of someone who had the idea to create a membership just one short year ago, and since then she has launched it with amazing results! My good friend Tracy Harris is a mother of two kids under the age of 5, an Instagram Mentor and the CEO of the Mums With Hustle online community, an education platform for mothers in business. Tracy hosts the popular Mums With Hustle Podcast and her membership, Social Method Society, helps heart-centered and impact-driven female entrepreneurs turn followers into eager buyers. You’re going to hear what has worked for Tracy this past year, what didn’t, the lessons she learned and the growth she has experienced. It’s all here in this episode of The Mind Your Business Podcast!
If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me and Tracy, @jameswedmore and @mumswithhustle.
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In the episode you’ll hear:
What overcoming perfection in order to launch her membership looked liked
The amazing results that they achieved, including a launch where over 300 new member signed up in just 4 days
How Tracy has structured the membership and the pricing strategy that they’ve used
The way she’s reframed the situation when members leave
Why Tracy loves live webinars so much
Her best tips for attracting and retaining new members
How she’s been able to build a thriving business as a busy mother
What she experienced in the corporate world, including anxiety, and the role quitting played on her path to entrepreneurship
How Tracy is now using her intuition moving forward in her life and business
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