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Episode 140: Create Marketing That Sells

Are you putting yourself out there, but not getting sales? Well, you’re in business to make money and there’s no way around selling. On this episode I want to talk to you about the things that I look at when I’m creating my own marketing, because if you’re marketing isn’t up to par, it will show in your business!

In this episode you’ll learn:

  • How I define “marketing”, and what it really does for your business
     
  • The last thing you’ll want to do when it comes to marketing if you’re a personal brand like I am!
     
  • The essential ingredients that go into all of my marketing activities
     
  • Why you’ll need to position yourself as an authority figure in your industry – and how to start doing this

  • Each piece of your content has to do these three things…
     
  • The role of stories in your marketing and an exercise you can do today to start crafting yours
     
  • My two favorite words of copy and how you can use them to effectively market you and your business!

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Episode 139: Allowing Creativity

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